Restaurant Website · Soho
Bibi’s
Homemade salads & hot dishes · Soho, London
Bibi’s cooks homemade salads and hot dishes from family recipes at Smith’s Court, Soho. We built the restaurant’s first website in 2025 and rebuilt it in August 2026 as a fast, multi-page site where every dish, every allergen and every way to order is a page Google can read. Search for “bibis soho” and Bibi’s is the first result — average position 1.2, with 43% of searchers clicking straight through.
The website for Bibi’s, a family-run lunch spot in Soho — rebuilt in 2026 from a single-page app into a fast, 13-page site with the full menu, allergen information, catering enquiries with instant confirmations, and restaurant structured data that keeps it first for its own name.
Scope
Website design and build, a 2026 rebuild in Astro, catering enquiries and local search
Year
2025 — Present
- Development
- Hospitality & food
The results
Average Google position for “bibis soho” — the first result for the restaurant’s own name
Click-through rate on that search — almost half of searchers go straight to the site
Pages in the 2026 rebuild — menu, allergens, catering, locations and more — up from a single page
What this means for your business
If you run an independent restaurant and want a site that answers the questions customers actually ask — what’s on, what’s in it, how do I order — this is the build.
The first result for your own name
For “bibis soho” the site sits at an average position of 1.2 and 43% of searchers click through. People who heard about the restaurant from a colleague land on the real site, not on a delivery platform’s listing.
Catering enquiries that answer themselves
Office-lunch and event enquiries go through one form: the team gets the details by email and the customer gets an immediate confirmation, so no enquiry sits unanswered through a busy lunch service.
Questions answered before anyone calls
The full menu, a 26-entry allergen guide, opening hours and a map each have their own page — so the answer to “can I eat here?” is one search away.
The brief
Family recipes, a loyal lunch crowd, and a site to match.
Bibi’s was founded by chef Bilur Yapici — Bibi — and her partner Tansel, cooking family recipes fresh every weekday at Smith’s Court in Soho. The food already had a loyal lunchtime following; the brand needed an online home that matched it, and a way for office managers to book catering.
We built the first site in 2025 as a single-page app. By 2026 the restaurant needed more than one page could hold — a full menu, allergen information, catering, its story — and each of those needed to be something a search engine could find on its own.
How we built it
Rebuilt in Astro: every question gets its own page.
In August 2026 we rebuilt the site in Astro on Cloudflare’s edge as 13 static pages: home, menu, story, gallery, locations, catering, franchise, contact, FAQ, allergens and the legal pages. Everything ships as plain HTML, so it loads instantly on a phone in a queue.
Restaurant structured data carries the address, map coordinates, opening hours, the menu and an order action, so Google and AI assistants can answer “where is Bibi’s, and is it open?” without guessing. The catering and contact form sends the team a branded email and the customer an instant confirmation, with spam filtered out before it reaches an inbox.
Ordering stays with the pick-up platforms the restaurant already uses; the site’s job is to get people there in one tap.
What we shipped
Everything a lunch customer — or an office manager — needs to know.
- 01A 13-page static site in Astro on Cloudflare, replacing a single-page app
- 02A full menu page and a 26-entry allergen guide
- 03Locations with a live map, opening hours and one-tap pick-up ordering
- 04Catering and contact enquiries with a branded team email and an instant customer confirmation
- 05Restaurant structured data with menu, hours, coordinates and an order action, plus an llms.txt
- 06Consent-first analytics under UK cookie rules, and permanent redirects from the old URLs
Want results like these?
If you run an independent restaurant and want a site that answers the questions customers actually ask — what’s on, what’s in it, how do I order — this is the build.
Book a free 15-minute strategy call. We’ll look at where you are, what’s costing you customers, and exactly what we’d build to fix it — no pitch, no obligation.
What we did on this project — and can do for you
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